Cheltenham’s renowned Fashion Week is back with a bang, and this year will be taking place between Monday 23rd and Saturday 28th November.
However, as we start to think about what styles and trends will be displayed by Cheltenham’s young designers and some of the town’s most popular fashion boutiques, has anyone spared a thought for the importance of great looking teeth?
At Cheltenham dental practice Illume, dentists take the time to talk to clients about their smile and how improvements can be made, sometimes quite simply.
Practice Owner and Clinical Director, Tim Rumney, explains, “As the old saying goes ‘it takes 42 muscles to frown, but only 17 to smile’ - yet so many of our clients tell us that they do not feel completely happy with their smile when they first come to Illume.
“By using our smile check and photographs we work closely with our clients to assess what they do or do not like about their smile, and then create a treatment plan to achieve their desired outcome. There are a range of treatments including minor smoothing and recontouring, tooth coloured resin bonding and fillings, whitening, straightening and porcelain veneers and crowns. So many clients are amazed by the results and how much of an impact it can have on improving their confidence.”
It is important to note that by law tooth whitening should only be carried out by a registered dental professional. Illume uses a well-researched technique using materials proven to be both efficient and safe, and advises strongly against going to whitening clinics or purchasing potentially unsafe and damaging materials from the internet.
Tim continues, “It is against the law for anyone other than dental professionals registered with the GDC to provide tooth whitening services, to ensure the safety and protection of the general public. Here at Illume we use a painless and proven technique that guarantees great results which can really improve a client’s confidence in their smile.”
A prime example is local Medical Photographer, Sophie Musson, who was generally pleased with her teeth, but wanted them to be a bit brighter to ensure she felt confident in dealing with the general public. Hear what she had to say about Illume’s Tooth Whitening service by visiting our YouTube channel.
So when flicking through the latest fashion magazines or considering that Autumn/Winter re-style or wardrobe revamp, why not incorporate a trip to the dentist as well - there really is nothing more on trend than an attractive and confident smile!
For more details about Illume’s tooth whitening and/or tooth straightening services please contact the practice directly on 01242 522230 for a free consultation.